In recent years, the tea industry has developed rapidly, not only in the first and second tier cities, but also in the third tier cities and even in county towns, where there are more and more tea shops. It can be seen that this industry has a large consumer group, which has attracted many entrepreneurs to invest and open stores. In order to stand out among many milk tea franchises, it is necessary to know these three factors.

1. Creation of popular products

The persuasive thing about a tea shop is, of course, the product. Nowadays, many products in tea shops have mature supply chains, including production methods. However, these products can only be used as one of the rich menus because they are not unique. The core distinctive products are the key to our differentiated competition.

Therefore, it is necessary for tea shops to create popular products that not only have characteristics, but also meet the needs of consumers. WEDRINK Tea has an excellent product R&D and design team, and each product has undergone thousands of experiments and research. There are strict standards from formulation to production process. Ensure that every product becomes a classic, ensuring brand vitality and competitive advantage.

2. Teamwork is important

The power of one person is far less than the power of a team. If a tea shop wants to succeed, it naturally cannot do without a team. If a couple opens a store, it is a relatively simple team collaboration, with one person managing the outside and one person managing the inside; If it is a larger tea shop, it requires a team of 3-4 people.

The success of a tea shop cannot be separated from team cooperation, which requires each clerk to clarify their own responsibilities. If the taste of tea is not good, sanitation is not clean, and communication is not in place, it will affect the consumer's experience and leave a bad impression on the consumer.

3. Appropriate marketing activities

Nowadays, tea shops cannot be separated from marketing, and the essence of marketing is not to lose money and earn popularity, but to continuously strengthen customers' perception of tea shops, and then to loyalty. You can use various marketing methods such as activities, soft articles, and events to make customers naturally think of their own store's products when they want to drink tea in a certain scenario.

WEDRINK has set up a specialized training department for franchisees, providing systematic and professional training courses, including product training, service training, marketing promotion training, store management training, and other professional training. A complete training system helps franchisees win from the start of store location selection.